On this page, you will find frequently asked questions about YouGov. You can also email us at [email protected] for more answers.
What is YouGov?
YouGov is a site that conducts polls about products, brands, public affairs and politics along with other general topics. YouGov polls are taken by citizens all over the world who have agreed to give their opinions on a number of different issues. It is free to join the site if you are 16 years of age or older and live in USA.
You can read even more about YouGov, in our review of the site
How long is an average YouGov survey?
The YouGov surveys are typically very short and will only take between five to seven minutes to finish. An average YouGov survey will only be around 20 to 30 short questions in all. Sometimes, there will be surveys that take longer or that involve more complex questions. The longest of these paid surveys will still likely only take around 20 minutes to complete.
How will I find out about new surveys?
Each time that there is a new paid survey to take, YouGov will notify you by email. You will then be able to access the survey right from the email address.
What does Yougov do with the data that is collected?
Data from these surveys are often used by public affairs groups, news media, political campaigns, institutions, marketing agencies and more in order to analyse the opinion of the public.
Who pays for these surveys?
YouGov gives surveys out to a number of different clients in order to help them understand the views and opinions about products, brands and current affairs.
YouGov is a non-partisan company and many of the paid surveys given will have nothing to do with politics.
The site conducts polls of a political nature; some are for clients but some for their own use to understand the opinions held by USA citizens. The polls aren't written from any particular political standpoint. They are not intended to sway your opinion in any way, and instead, are intended to get a measurement on them.When you answer any survey at YouGov, your privacy and your responses are secure and make a huge difference in their fields.
Can I see results of the surveys in which I participate?
You can read the opinions that are posted by the polls on the public opinion page of the YouGov site.
I took a paid survey but don't see some of the results. Why do YouGov only show a few of the results?
YouGov gives polls for a number of different clients and is sometimes asked to keep the end results that come from these polls private.
Is the information I provide to YouGov confidential?
What sort of rewards can I get for these surveys?
When you take Yougov’s polls, you will get points that can later be turned into a $50 payment when you hit 5,000 points, or you can enter into the monthly prize drawing in order to get the chance to win cash prizes. It’s definitely a good way to earn extra money. You can visit YouGovs rewards page for further details.
Will I receive email messages from anyone besides YouGov?
No. YouGov does not rent, give or sell your email address to any other site or third party and will never allow any messages to be sent to you because of it.
To participate, do I need to buy anything?
No. These surveys are legitimate polls that will never ask you to subscribe to a service or buy anything.
How do Prize Draw surveys work?
Once you have completed a Prize Draw survey, you will have your account credited with points. These points can then be redeemed for different entries into the drawing. You will not gain or lose points for taking a prize draw survey. It’s a good way of earning money from working at home.
How long does the $50 take to get to me after I ask for it?
Any requests will be processed within one month of having been received.
Where can I see my point balance?
You have to log in to be able to see your points. If you are logged in, you can see them at the top right-hand corner of the home page. You may also look at your complete summary of your account from your activity page. To go to the account page, just click Panel Members and Activity from the menu that can be found at the top.
How do I reset my password?
If you do not remember your password or just need to reset it for any given reason, you can click on the Forgot Your Password button that is found on the login page.
Where can I change my email or mailing address?
You are able to make changes to your addresses from the account page. To get to the account page, choose My YouGov and then click on Account on the menu at the top of the page.
How do I leave YouGov?
If you want to leave this site for any reason at all, you can simply visit the dedicated Unsubscribe page. If you do this, you will be giving up any points that you have remaining in your account if you decide to leave. Although you might want to really consider if you want to discontinue, because this is a really good opportunity to earn by simply working from home.
Pulse Panel FAQ
I forgot my login URL.
You can find the login URL or the pin number in the invitation email that was once sent to you initially from this site. If you can't find the invitation email anymore, just let YouGov know and they will send the URL to you again as this link never expires.
I can't get to the setup page.
Try the URL again and be sure that you are inputting the right information. If you still can't get in, just email the company and send YouGov your URL and pin code that you are logging in with along with the following information to get Yougov’s help:
- Your operating system
- Browser version
- Device model and brand
- The error message you are getting, preferably sent as a screenshot
The setup page is in the wrong language.
You can go to the top right corner of the setup page and click the flag icon. You can then use this to change the language. If you can't find the language listed here, just contact YouGov and they will add the language you prefer.
I want to install this app.
In the top right corner of the setup page is a flag icon. This can be used to change the language.If the desired language is not available, please contact YouGov and we can add additional languages.
I can’t install the plug-in.
The plug-in will work with only the following requirements being met:
Windows (minimum XP)
Internet Explorer: 7 and up
Google Chrome: all versions
Mac (minimum 10.5)
Safari: all versionsFirefox: 3 and up
Android: 2.2.x and higher
iPhone & iPad: 3GS and up
Browser: built-in and ChromeIf you think that the plug-in should be working on your device, send YouGov an email with all of the information that is asked for in the list above.
I always get a popup asking me to install a plug-in.
When you are using ad tracking on your account, the tracker on the desktop will want to install a plug-in on every browser that you use. This request can come when you open a different browser for the first time.
I don’t see the application active after I install it, or I start the application but nothing happens.
The desktop tracker will be running in the background, so there is no program that is going to be opened. You will see the icon with the logo on the menu bar in the top right-hand corner on an Apple computer, or in the tray at the bottom right corner of a Windows computer.
On a Windows computer, there may be too many icons in the tray to see them all. You will have to click the upward arrow in the tray in order to see them all.
If you still cannot see them, restart the computer. If that doesn't fix the issue, remove the software and reinstall it using the link that was sent with the invitation email.If that still does not resolve the problem, contact YouGov with the operating system, error message and browser version for assistance.
My pin code does not work when I go to install the app.
There are two unique codes that can be used when you install a code on an Android device. The pin code can be used on the setup guide. Then, there is a code that can be used when you want to activate the tracker on your mobile device. You have to use the code as it is directed in the setup guide. If this isn't solving the issue, send YouGov an email with the brand of your mobile device, the network, the operating system and which code you are actively trying to fill in.
My 3G connection test is not working, but the internet on my device is working fine.
In order to test out the settings for 3G, you need to turn off the wifi. Once you turn off the wifi and try it again, let YouGov know if it is still not working.
My connection is no longer working after I installed the profile.
You need to check to see if you have installed the right profile and if there are multiple profiles for the same provider. If this is the case, try another one to see if it will work for you.
My telecom provider is not available on the list YouGov has given.
If you cannot find the right profile, click the button that says missing provider in the installation portion of the mobile process. This will send a ticket out to the provider to be added to the list in only 24 hours.
Installing the app with my pin code is not working.
With an iOS device, you will have to use the pin code for your Apple ID to install it. Do not use the pin code given by YouGov.
When installing, I get a question that asks if I want to remove another profile.
On an iOS device, you may only have one installation of a proxy at a time. If you get this message, it means that there is already an active profile. You can get rid of the profile by going to settings, then general, then profile. Only try this if you do not wish to use the previous profile anymore since we cannot restore it automatically after the fact. Still, this will not change the functionality of your mobile.
I can’t reach Google when I am trying to test my connection; instead, it redirects me.
It is possible that something has not been finished during the setup. Go back a step to ensure that all of the information has been correctly filled out.
My wifi is not working.
See if you have done the following:
- Did you turn your wifi back on after turning it off to install the profile for your mobile data?
- Did you type in https:// to the URL?
- Did you make a mistake when typing in the URL?
I’m asked to install a cellular network, but my tablet can only use wifi.
In the beginning, while you are installing the service, you can choose the right type of device, allowing you to install it with or without any cellular data. Take the device off of your profile by going to the home page and clicking the "minus" symbol. You can then add the device once more, selecting wifi only this time.
Is YouGov a part of a government organization?
No. YouGov is an independently run commercial organisation that is totally separate from any government. It is listed on the AIM, or the Alternative Investment Market.
Does the government have any part in your work?
No. YouGov is an independent organisation. That said, the government will sometimes pay commission to YouGov to conduct different paid surveys, just like our other commercial clients do. When this happens, they have to be neutral in the surveys and our clients will not have any influence on the data that they collect or the results that are given.
Does YouGov only do political surveys?
No. While Yougov’s paid surveys are mostly known for being political in nature, it only accounts for less than 10 percent of YouGov's international revenue. As an example, YouGov has more than 250 people working in their office in London alone, and only eight of them work on the political research team.
Is it bias to only work with one newspaper?
YouGov has an arrangement with one national newspaper; therefore, we only poll for them. This work is often used by other papers after the fact. Just as with all of YouGov’s other research, the surveys for these newspapers aren't written from any certain political view but are instead supposed to be efforts that scientifically measure the opinions and views of the public. Newspapers can choose to back a political party or a social view, but YouGov does not. Specific clients may have their own political goals, but we do not conduct these paid surveys to influence your views and opinions politically speaking.
Is YouGov operated by Conservatives?
Naturally, the political team of YouGov will consist of those who have an interest in politics, yet their views represent a large spectrum of views from right to left. Other people within the company will also have political backgrounds. As an example, the CEO Stephan Shakespeare is a former candidate for the Conservative party. The former company president, Peter Kellner, and Marcus Roberts, YouGov's international projects director, have both been figures in the Labour party for years now.
As a commercial research company, it is YouGov’s duty to provide accurate, objective and independent measures to report the opinions and views of the public.
Is the political team made up of all white men who went to public school?
No. The political team members come from an array of unique backgrounds. They are definitely not all males who are white, and most of them went to a comprehensive school.For example, they are children of a builder, a bookmaker and an academic. They had normal childhood dreams of being film directors, Olympic swimmers and train drivers instead of politicians. No matter their personal opinions or backgrounds, the political team at YouGov is determined to report accurately and objectively the opinions of the public and not their own views.
Why, after taking a survey, can I not see all of the published results? Why do you only show a few of these results to poll takers?
Every year, YouGov conducts a large number of polls for an even wider variety of clients. Most of these surveys are for private use by a different organisation, company or other group. These paid surveys will not be published. The client is the one that will decide whether or not part or all of the survey will be made public, along with when to make it public.
Are any of the rumours that I have heard about the results of a poll true?
YouGov will never make comments on any surveys or results that have not yet been published. YouGov will also never comment on surveys that were not specifically given by YouGov. All of the results of YouGov’s published political surveys will be available and able to be downloaded through the YouGov website along with their archive. If there is any speculation regarding what the results of a survey might be if it has not yet been published, they are simply speculation.
Has YouGov ever refused to work with a certain client?
YouGov does this regularly, but never for ideological reasons. YouGov choose to work with campaign organisations, think tanks, political parties and pressure groups that come from all over the spectrum of politics. That said, all clients have to see what YouGov sees as fair, balanced and neutral questions. YouGov also work directly with Yougov’s clients on this, but if they are insistent on running different questions that do not align with their above criteria, YouGov will simply deny their ability to work with YouGov.
Will the polls always be wrong?
No. YouGov has a great record that compares well to the actual results of polls internationally speaking. Most recently, the polls were about Sadiq Kahn and Jeremy Corbyn in the mayoral contest in London. This site also had a 1 percent lead in the final week of polling for the European Referendum. Until then, it was the polls of YouGov that were the first to accurately predict the UKIP rising, the support for the SNP during the last parliament and the collapse of the Liberal Democratic party.
Are YouGov’s surveys biased since anyone is able to participate?
It is definitely true that anyone at all can sign up and be a part of the YouGov paid surveys. That said, only those people that YouGov site chooses to contact and send a specific sample to can take part in their polls that are published. Furthermore, they can only take part one time. The questions that are on the Take Part portion of YouGov's site will allow anyone to participate in them, but these results will be separated from any of the results that are published.